The Best Kept Secret for Moving Your Donors up Your Donor Pyramidο»Ώ

The Best Kept Secret for

ο»ΏMoving Your Donors up Your Donor Pyramid

Webinar Description

One of the most important goals for any nonprofit is to continuously move existing donors through their donor pyramid. This is often a challenge for organizations, but with the right insights and plan in place, you will begin to grow your donations at a rapid pace. In this webinar, we will explore a revolutionary strategy designed to usher each of your donors from a first time donor, to an annual donor, to a major gift donor and beyond - ensuring there are no missed opportunities for you to achieve your fundraising goals. 


You'll discover: 

  • The potential lying within your current donor pyramid 
  • Unique donor traits that can be identified for each donor tier 
  • How predictive fundraising can drive donors to greater giving levels
  • New-to-market predictive advertising tools for targeted message delivery

Meet the Speaker


Shawn Olds

Chief Executive Officer for boodleAI

Shawn Olds is a technology and communications thought leader currently serving as the CEO for boodleAI, an AI-powered predictive lead scoring solution that has been used to significantly lift conversion, engagement, and retention rates among current and prospective donors. Shawn is a military veteran who served on active duty in the 82nd Airborne Division. After September 11th, 2001, he elected to work with the U. S. Department of States’ Office for Counter-Terrorism and in 2020, was appointed and currently serves as a Civilian Aide to the Secretary of the Army.


In addition to his military and government career, Shawn has found ample success in the private sector. After beginning as a logistics operations and technology strategy consultant, he co-founded and served as COO of a wireless media solutions company. Later, he worked as a venture consultant with PRTM Management Consultants (acquired by PwC) where he helped found and build PRTM’s private equity practice. Shawn parlayed his military and venture experience into international business when he was recruited to serve as the Chief Procurement Officer for TAQA, a $30B Abu Dhabi Sovereign Wealth Fund that is located in ten countries and four continents with investments across the energy value chain. Later, he co-founded and served as Chief Operating Officer and Managing Director of The Belleau Wood Group. LP, a merchant bank headquartered in Dubai with offices in Istanbul and Baku.


Shawn has enjoyed a diverse career rooted in service which has led him to over a decade of supporting nonprofit organizations and their missions. He continually dedicates his time to philanthropic endeavors, including, but not limited to the National Collegiate Conference Association as the President Emeritus of the Board of Directors, the National Guard Youth Challenge Foundation as a member of the Board of Directors, the Code of Support Foundation as a member of the Board, and The Veterans for National Service Foundation as the Founder and Chairman.


Shawn graduated from the United States Military Academy with a BS in Computer Science. He earned an MBA from the Kellogg School of Management as well as his Juris Doctor from the Northwestern School of Law.



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